About Us | TrueToast | Millennial Entrepreneur Magazine

TrueToast Magazine

True Stories. Real Advice.

TrueToast is an independent, millennial-run digital magazine for millennial entrepreneurs, creatives, and influencers.

We showcase authentic and tangible stories, advice, and media from real millennials doing the work. We aim to create a medium for entrepreneurs to connect with each other, promote their businesses, and share their knowledge.

Why “TrueToast”?

The idea for the magazine came from a place of dissatisfaction with the digital content currently being marketed toward millennials. We saw a gap between the glossy business magazines, and click-bait news sites, and wanted to create something real and valuable to our generation.

TrueToast Magazine provides true stories and real advice that is more accessible than your typical entrepreneurship magazine, all while avoiding pandering to the usual millennial stereotypes.

A common stereotype about millennials is that all we care about is “avocado toast”. The name “TrueToast” is a tongue-in-cheek response to this idea. We are proving that “millennials” are a large, diverse group of individuals. We are inventors, writers, producers, and business people. We CREATE the stories.

Our Mission

Our mission is to provide True Stories and Real Advice to millennial entrepreneurs to inspire them to pursue entrepreneurship. No matter where you are in your journey, we hope to provide practical steps to help you reach your goals.

We are committed to integrity, authenticity, and ethical business practices. Every business owner and product we promote on our site has been assessed in terms of how they provide value to our readers. We are passionate about mutually beneficial partnerships, as we want to be a source of support for entrepreneurs in their journey.